I’ve taught thousands of students (who operate in hundreds of niches) how to launch their businesses from scratch, and they’ve generated over $1 billion in sales (and that number grows every day).

I’m Jeff Walker, the creator of the Product Launch Formula… it's a system that’s been used by thousands of entrepreneurs in hundreds of different niches and markets to create hugely successful businesses.

The impact has been crazy huge… my students and clients have now done well over $1 billion in product launches. Along the way, I’ve coached or helped all kinds of experts such as Tony Robbins, Brendon Burchard, Dan Kennedy, Bill Glazer, Rich Schefren, Frank Kern, Dean Graziosi, Yanik Silver, Greg Clement and dozens more “gurus” — but I get most excited about all of the “regular folks” that I’ve helped quit their jobs and grow serious businesses.

It all started in the Internet Dark Ages of 1996 in my baby’s changing room…

Free Ideas, Inspiration, and Strategies for Building Your Business

Every week I put out a video about something I’ve learned in my two decades in business. And sometimes I have pretty cool people stop by to share their thoughts on building a successful business. Just click any of the links below for my best stuff on launching and growing a business you love.​

Getting to Dollar One

Entrepreneurs are always coming up with new ideas for their businesses – I’m pretty sure…

Watch Video

The Most Important Sale

Often in business, we talk about the importance of customer acquisition. In other words, how do you…

When Do I Get to Buy a Ferrari?

Most of us started a business to get some sort of freedom… whether it’s time, or location, or…

The Case for Credentials…

It looks like I ruffled a few feathers with an email I sent out about “no credentials, no…

Getting a Bigger Slice of the Pie

In the business world, there are a lot of folks that are all about “getting theirs”. They often…

Books, Programs & Events

“Launch” is the book that will build your online business—fast. Whether you’ve already got a business or you’re itching to start one, this is a recipe for getting more traction. Launch is a #1 New York Times Best Seller and has helped hundreds of people grow their online businesses. Click below to learn how to get a copy:

Learn More

Product Launch Formula is a proven, step-by-step process that shows you exactly how to launch a product in precise detail. It shows you exactly what to do every step of the way, right down to which blog post to release when, and what to say in every email.

Learn More

LaunchCon is my once-a-year event where we teach the latest cutting edge strategies, tactics, and tools for maximizing your launch and promotions. It’s like graduate school for increasing conversion and building your online business. You’ll learn what’s working NOW, straight from the folks currently doing million-dollar and multi-million dollar launches.

Learn More

Podcast: Launch Life with Jeff Walker​

JOIN

50,000+​

SUBSCRIBERS