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When you join the Product Launch Formula community, you gain immediate access to a host of marketing resources that can transform your business… and your life.


Launch, the updated and expanded edition of my #1 New York Times bestseller, is the definitive step-by-step guide to starting and growing an online business

You’ll discover the proven formula that’s helped thousands of entrepreneurs around the globe generate over a billion dollars in sales in dozens of market niches.


My blog includes videos and articles on dozens of business-building topics. You’ll gain real-world insights into the tools and marketing resources thousands of entrepreneurs around the world have used to create a business and lifestyle they love.


Product Launch Formula continues to be the leading coaching program for people who want to succeed online. There’s no humble way to say this — but if you’ve seen someone launch their product online in a big way, they either learned the formula from me… or they learned it from someone who learned it from me.


Within the PLF community you can draw from marketing resources that include templates, blueprints, and processes that have been used, to great effect, time and time again by my students to make an incredible impact in the world.


In my Launch Life® podcast, I take you behind the scenes of some really successful product launches. You’ll hear in-the-trenches stories from PLF Owners that will inspire you to take action and turn your launch dream into your everyday lifestyle.

Branding, positioning, content, pricing… We cover it all in the PLF community — including what’s new and what still works after 20+ years of using the internet to build and grow my business.

I encourage you to check out my other marketing posts so you can access all the valuable marketing resources available to you in the PLF community.