Skip to main content

Starting a business can feel overwhelming – especially when you don’t have a product, a list, or an audience. You’ve got an idea (maybe just a glimmer of one), but you’re stuck wondering: Will this even work?

I get it. I’ve been there. The fear of pouring your time, energy, and money into something that might flop is enough to keep anyone on the sidelines. That’s why I want to introduce you to a game-changing concept: the Seed Launch®.

With a Seed Launch, you can test your idea, connect with an audience, and even get paid while you create your product.

Let me show you how it works.

Why Starting from Scratch Feels So Hard

Here’s the thing about starting a business: most people think they need everything lined up before they can begin. A polished product. A big audience. Maybe even a fancy website. But that’s not how it works.

The truth is, starting a business from scratch can feel overwhelming for two big reasons:

1. You don’t know if your idea will sell. What if no one wants it? That’s a scary thought.

2. You feel like you need to create something perfect before you launch. That perfectionism can be a killer.

But what if you didn’t have to have it all figured out? What if you could involve your audience in the process and create something they already want?

That’s where the Seed Launch comes in.

What Is a Seed Launch?

The Seed Launch is a proven framework for creating a business – even if you’re just starting out. Here’s the magic: you don’t build a product first. Instead, you connect with a small audience and co-create the product with them. Along the way, you’re testing your idea, learning about your market, and generating revenue.

Think of it as planting a seed. It’s small, it’s simple – but with the right care, it can grow into something big. And the best part is you’re not guessing what your audience wants; you’re building it with their input.

The Steps to a Successful Seed Launch

1. Start with an Idea

Every great business starts with an idea. Maybe it’s a skill you’ve mastered, knowledge you’ve gained, or even a challenge you’ve overcome. The Seed Launch helps you take that idea and turn it into something tangible – something people will pay for.

2. Build a Micro-List

You don’t need a massive audience to start. With the Seed Launch, you focus on building a small, warm list – people who are genuinely interested in what you have to offer. This might be friends, colleagues, or people you connect with on social media. Even a list of 30-100 people can make a huge difference.

3. Co-Create Your Product

Instead of creating a product in isolation, you involve your audience. You ask them questions. You get their feedback. And you use their input to shape the product. Not only does this ensure your product meets real market needs, but it also creates excitement and buy-in from your audience.

Why the Seed Launch Works

The Seed Launch isn’t just a method – it’s a mindset shift. It removes the pressure to have everything figured out upfront and replaces it with a collaborative, step-by-step approach. Here’s why it’s so powerful:

→ It’s Low-Risk: You’re not spending months (or years) building something that might not sell.

→ It’s Fast: You can go from idea to launch in just weeks.

→ It’s Transformative: You’re not just creating a product – you’re creating a connection with your audience.

Real Stories, Real Transformations

Let me tell you about Tara and Dave Marino. After a personal tragedy, they wanted to rebuild their lives and find purpose again. Tara had an idea: a program to help women live more fulfilling lives. But she didn’t have a product, a list, or a big audience.

Using the Seed Launch, Tara started small. She pulled together a list of 200 people from her inbox and social media, launched a simple course, and made $3,000. That might not sound like much – but it was just the beginning.

With each launch, their business grew. $3,000 turned into $12,000, which turned into $90,000. Today, they’ve done over half a million dollars in sales, and their business has given them a life of freedom – including a move to the south of France.

This is the power of the Seed Launch. It’s not just about the money – it’s about the transformation.

Your First Step Starts Here

The Seed Launch isn’t complicated, but it is powerful. It gives you the tools to:

  • Validate your idea before you invest too much time or energy.
  • Build a product that truly serves your audience.
  • Generate revenue while you create.

Most importantly, it gets you started. You don’t need all the answers, and you don’t need everything to be perfect. You just need to take that first step.

Learn More About the Seed Launch® in Launch

If the Seed Launch concept has sparked your curiosity, there’s so much more waiting for you in my book, Launch: How to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams.

It dives deep into the mechanics of the Seed Launch, along with other proven strategies that have helped thousands of entrepreneurs build thriving businesses.

In Launch, I share step-by-step processes, real-world stories, and actionable insights that can guide you from idea to success – even if you’re starting from scratch.

Click here to get your copy of Launch and start building your dream business today.

Similar articles

How To Start From The Beginning

I’ve talked a lot about the need to avoid perfection.  The perfect offer, the perfect…

Why Knowing Your Market Is More Important

When you're thinking about starting a business, most people get stuck on the product first.…

The Truth They Never Told You When Starting a Business

So, I came across this new book on personal finance called Just Keep Buying. Now,…

Be the first one to comment

Your Email address will not be published.

By submitting this form you agree to our terms and conditions and our Privacy Policy.