“Jeff Walker? Oh yeah… he’s the ‘do three videos and launch’ guy, right?”
Some folks watch my launches from the sidelines and think that’s all there is to Product Launch Formula.
But there’s more to it than that. Way more.
My students are having enormous success – not because they’re doing three videos. But because they’re following a sequence designed to build trust, deliver value, and lead naturally into the sale.
Time, technology, niches, and markets may change, but after 25 years, this sequence never has.
CLICK HERE to get a peek inside my Launch Workshop. See if you can spot the tried-and-tested sequence… and come away with some ideas for your own launches.