A “Behind The Scenes” Peek at PLF Live
I thought I’d share a little “behind the scenes” with you this week…
A little over a year ago, my team and I were putting the finishing touches on “PLF Live” – our big flagship workshop (and the longest-running event in the industry).
So last year, after months of planning, everything was set for over 1,000 guests from 40+ countries…
And you probably know what happened next.
Due to the pandemic, everything got canceled.
That left us asking how we could offer the same deep dive, all-absorbing PLF Live experience… virtually?
And then – how can we get it together in less than a month?
By nature of the timing, PLF Live was one of the first big events in this industry to go virtual, so there was no blueprint to follow. We were going to have to figure out everything ourselves… and fast!
Of course, whenever you try something new, there’s always going to be a lot of learning experiences and “aha!” moments, and this was no exception.
But by all accounts, we pulled it off.
In the end, the virtual PLF Live 2020 turned out to be an extraordinary experience, and the attendees have gotten some amazing results.
Now, as I’m getting prepared for this year’s PLF Live, I was going back through some of the lessons learned from last year… and put them in a video for you: