I often talk about the importance of gratitude in my business. And there’s something just as important as gratitude that could change your business (and your whole life) for the better…
Video Transcript and Relevant Links
This is one of my absolute favorite weeks of the year. Let's just call it my favorite week of the year. It's Thanksgiving week.
You're going to be watching this right at the end of this Thanksgiving week here in the United States, so Thursday is… for everyone outside of the U.S., Thursday is Thanksgiving, and we tend to turn it into a four-day holiday — Thursday, Friday, Saturday, Sunday.
In my family, we turn it into a nine-day holiday, and we spend the entire week together. And so right now, I'm down, I'm in Sedona, Arizona, and it's just spending the entire week with our family, and of course, we have a great big meal on Thanksgiving. But it's just a fantastic time with the family, and I love this holiday because it's… at the end of the day, it's all about gratitude, and gratitude is such a powerful force.
I mean, if you can live in gratitude to the largest extent that you can, it just makes your life better in so many ways. There are a lot of different gratitude practices. I've had many different forms of them over the years — they morph, they come and go. One of my favorite ones is just writing down three things you're grateful for, either before you go to bed or when you first get up. I also love this holiday, that we've got this day set aside, and for my family, a week set aside that's just all about giving thanks, about being in gratitude. It's just such a powerful force.
It's so much framing, like framing in terms of how you look at something, and framing is such a powerful thing. In your marketing, if you can take something you're doing it, and frame it in the right light for your prospects, but also, your first client, your first sale is to yourself in everything you're doing. I mean, for all of us, if we're going to create whatever life we want, if we're going to create a great life, it all starts with framing what that life is going to look like, and then framing your circumstances, because no one has complete, unfettered success every day, all day long. But if you can start to look at the things that are happening in your life in a positive light… and this isn't just about positive thinking, but you know there are moments to be grateful for every day, all day, for all of us. And you're going to have a better life if you're just more grateful. There are just so many studies about that.
For example, my MacBook Pro here. So, this is supposed to have a 10-hour battery life, or something like that, 8 or 10-hour battery life. It's a couple years old now, and for whatever reason, the battery now runs out in about two hours' time. So that's a little irritating; it has nowhere near the battery life it's supposed to. It's not a very old computer. I'm going to have to take it in, get it serviced, have them replace the battery to get it back to where it should be. There's just absolutely no reason for that.
But the reality is that 10 years ago, or maybe 15 years ago, the idea of having a machine this powerful, of having a 2-hour battery life, that was like the Holy Grail. It'd be like the most amazing thing ever. It was like… that's all the computer manufacturers, the laptop manufacturers were trying to do, was create a battery life of 2 or 3 hours, and you would just be ecstatic if you could get that. And right now, it's a real irritant to me that it only lasts two hours, right? And I'm going to have to go get it worked on. So, I mean, that's just one way of reframing it, is saying, instead of being irritated about it, and irritated that I'm going to have to get it serviced, I can just give thanks that I now live with a computer where a 2-hour battery life is really bad. That's just a reframe.
The more you can reframe your life… I mean, you don't want to create a fictitious life for yourself but the reality is that we're creating our own reality within our brains all the time. It's how we look at things completely affects the way we go through each day.
And so, here in Thanksgiving week, as I'm talking to you, I'm giving thanks for my family, I'm giving thanks for my health, I'm giving thanks for my family's health, I'm giving thanks that we're able to be together. And then, I'm also looking for little things like giving thanks for some of the tools we have, and for the weather we have, and for the views we have, and for the ability to have an online business and be able to create an income from wherever you want, and be able to work — this is work for me, shooting this video is work — that I'm able to do this while I'm with my family. That I can take 10 minutes, set up a camera, and boom —I'm going to be able to reach people, thousands of people from around the world.
I mean, we live in an amazing, amazing world, and I just want to be giving thanks. I just want to encourage you to find places to be grateful every single day, and build a gratitude practice. It will change your life. If a year from now, you've spent a year in a gratitude practice, you will have a completely different life.
So that's what I've got — Thanksgiving week. Thanks for watching, I appreciate you… and let's go get 'em this week.