Category Archives: strategy

Better Marketing Through Stories (with Sean Platt)

by on Mar 28 2015
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Here’s what writing five million words and 50 books will teach you about how to use stories in your marketing…

Please leave a comment and let me know what you thought…

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How Long Should Your Videos Be?

by on Mar 22 2015
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How long should your videos be? What’s too long or too short? That’s what this video is all about – and to answer this question I went back to some old school copywriting wisdom…

Let me know what you think – are my videos too long or too short? What do you want me to cover in my next video?

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The Vision For Starting a Business

by on Mar 15 2015
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Last week a viewer asked about what kind of vision I had for my business when I first started out – well the real answer was that I didn’t have that big of a vision, but I did have a whole lot of desperation.

Please leave a comment below and let me know what you think…

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The International Headquarters in Your Home

by on Mar 07 2015
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Your business, no matter how humble, is already an international business. And in the next few years that trend will accelerate. You can reach every corner of the world (last year I had clients in 66 countries). Here’s how to make sure you capitalize on this trend…

Please leave a comment below and let me know what you think…

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Guardians at the Gate of Awesomeness

by on Feb 21 2015
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When you create an awesome “Client Experience” then your product becomes it’s own best marketing tool. Here’s how to be the “Guardian at the Gates of an Awesome Client Experience”…

Please leave a comment down below and let me know what you think…

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How (and Why) to Charge Higher Prices

by on Feb 14 2015
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If you’ve ever wondered how to charge higher prices for your products and services, this is how you do it… (I also explain the logic behind my pricing.)

I would love to hear what you think… please leave a comment down below!

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A Simple 2-Step Process to Fill High-Ticket Events

by on Feb 07 2015
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Here’s the simple 2-step process that Dean Jackson uses to fill his high-end events with a single email or Facebook post (he regularly sells out his events that cost anywhere from $5,000 to $20,000.)

Please leave a comment below and let me know what you think…

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What’s Your MTP?

by on Feb 01 2015
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What’s your “MTP”?? HINT: when you figure it out, it’s going to make your business decisions a lot simpler… and it’s like adding rocket fuel to the growth of your business.

Please leave a comment below and tell me about your MTP…

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