How to Launch an Offer You Know People Will Buy
Starting a business can feel overwhelming – especially when you don’t have a product, a list, or an audience. You’ve got an idea (maybe just a glimmer of one), but…
Why Knowing Your Market Is More Important
When you're thinking about starting a business, most people get stuck on the product first. But that's not where your focus should be. Before you even think about creating a…
The Truth They Never Told You When Starting a Business
So, I came across this new book on personal finance called Just Keep Buying. Now, before you rush out to grab it, let me just say, I’m not quite ready…
Starting a Business? Focus on Building Your Email List First
Starting a business often begins with a single, simple action. For me, it was sending out an email newsletter. Back when email was still a novelty, I sent my first…
Why You Shouldn’t Fear Starting a Business Now
If you’ve ever seen another business owner in your niche who seems to be doing super well, and you’ve thought to yourself, “They’ve got this market cornered. Maybe I shouldn’t…
