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A Key Takeaway from My “AI-enabled” PLF Live™

I just spent three days last week at PLF Live™ showing folks how to use AI to make their marketing lives easier. And one big takeaway that emerged is understanding…

Two Questions I Ask Before Every Launch

Marketing used to be a lot more straightforward. Just a few years ago, you could get your customers’ attention and bring them into your world by offering them something for…

You Need to Join a Mastermind (Here’s Why)

In 1992, I discovered something that would transform my life and help me grow my business 10X in eight years.  My business has grown even more since then... and it…

Reading My Amazon Reviews (the Good, the Bad, and the Ugly!)

Great news – you can get a copy of my book, How to be So Obnoxious, for less than two dollars! Well… that’s what one 1-star reviewer thought my book,…

Transformational Value – The Key to Long-Term Business Success

How do you succeed in business? I mean real, long-term success? It comes down to a word I’ve been obsessing about – value. Actually, two words… Transformational value. If you’re…

Morning Brew just sold for $75M (so is email dead?)

The age-old question: is email dead? That’s how much Morning Brew—a strictly email-only based business—recently sold for. $75M says “no way”. So no, email is not dead. Far from it.…