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Webinars in 2023: Here’s What’s Working (And a Free Training)

I made some pretty big changes to my 2023 launch after Dylan Frost spoke at my high-end mastermind. Usually, talks go for twenty minutes max. But, Dylan blew us all…

The Game-Changing Power of AI

Let's talk about AI...  Everyone is talking about it and, in my opinion, it’s clear that AI is going to be a complete game-changer. In fact, I think that’s putting…

The Old-School “Newspaper Ad” Approach (That Still Works!)

The key to great marketing isn’t found in the latest hack. But you’ll probably find it in a newspaper from the 1930s… You see, even though media has changed, the…

A Key Takeaway from My “AI-enabled” PLF Live™

I just spent three days last week at PLF Live™ showing folks how to use AI to make their marketing lives easier. And one big takeaway that emerged is understanding…

The Evolution of PLF Live™ – One of the Longest-Running Events in the Online Marketing Industry

I was busy working on some copy for my upcoming PLF Live™ when it occurred to me that PLF Live™ might just be the longest-running event in the entire online…

Two Questions I Ask Before Every Launch

Marketing used to be a lot more straightforward. Just a few years ago, you could get your customers’ attention and bring them into your world by offering them something for…