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How Many Tacos Does it Take to Launch a Masterclass?

What do a squirrel, a chipmunk, and a census taker have in common? They’ve all made surprise cameos in my Launch Masterclass! Who will be this year’s special guest star?…

Would I Have Invested in Product Launch Formula?

Someone recently asked me: “Jeff, do you think you would have invested in Product Launch Formula when you were first starting out?” Here’s my answer to the person who recently…

The Real Secret to Tony Robbins’ Success

The simplest, most powerful lessons can sometimes be the easiest to miss… This is something I learned from Tony Robbins back when he was the high energy infomercial guy. I…

An Email From My Biggest Rival

At the end of a recent lunch, my companions were concerned. We’d spent the entire meal brainstorming ideas for their business… leaving no time to talk about mine. But that…

A Warning to Perfectionists

One absolute rule when it comes to learning a new skill:  You have to get really good… at being really bad. This is what learning is all about. And if…

Transformational Value – The Key to Long-Term Business Success

How do you succeed in business? I mean real, long-term success? It comes down to a word I’ve been obsessing about – value. Actually, two words… Transformational value. If you’re…