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How to Launch an Offer You Know People Will Buy

Starting a business can feel overwhelming – especially when you don’t have a product, a list, or an audience. You’ve got an idea (maybe just a glimmer of one), but…

The Unbelievable Story Behind Jo and Derek’s £50,000 Launch

When I first met Jo and Derek Clark, I knew their story was something special. They didn’t just overcome a couple of challenges – they faced what I’d call a…

Why Knowing Your Market Is More Important

When you're thinking about starting a business, most people get stuck on the product first. But that's not where your focus should be. Before you even think about creating a…

The Truth They Never Told You When Starting a Business

So, I came across this new book on personal finance called Just Keep Buying. Now, before you rush out to grab it, let me just say, I’m not quite ready…

Starting a Business? Focus on Building Your Email List First

Starting a business often begins with a single, simple action. For me, it was sending out an email newsletter. Back when email was still a novelty, I sent my first…

It’s Now or Never to Start a Business

How long are you willing to wait to make the change you’ve been dreaming of?  Hours become days… days become weeks… weeks become years…  Before you know it, a decade…