All Blog Posts
This Changed Everything For Me
BE FIRST TO HEAR ABOUT THE 2024 LAUNCH MASTERCLASS! Enter your email address at https://productlaunchformula.com/ - - - A $1,650 launch may not sound life-changing. But it was for me……
Inside My Next Launch: Here’s What I’m Thinking…
I'm in the middle of prepping what I hope will be my 22nd consecutive million-dollar launch. It feels surreal typing that. Especially when I think back to my first $1,650…
The Moment of Fate That Generated $1 Billion in Sales
Get your ticket to PLF Live here: https://productlaunchformula.com/PLFLive2024/ - - - - One moment 20 years ago defined the incredible success of my business. And it defined the success of…
Push the Button – Change Your Life
Get your ticket to PLF Live here: https://productlaunchformula.com/PLFLive2024/ - - - - How long are you willing to wait to make the change you’ve been dreaming of? Hours become days……
Course vs. Event: Which Wins?
PLF LIVE EARLY BIRD TICKETS: https://productlaunchformula.com/PLFLive2024/ (Early bird price ends on Friday, June 7th, 2024) - - - - If you hear me talk about PLF Live over the next…
How NOT to Make an Offer (And What to Do Instead)
When it comes to making the offer – the moment you let your prospects know about your product or service and then ask them to give you money for it…
The Secret Path to Great Marketing
Let me take you on a little-known path to great marketing… The good news is that it’s not a long, winding journey. It boils down to just one word. If…
The 3-Step Path to Leveraging Up Your Income
When I first started out in business over 25 years ago, I had a hard time explaining to people what I did for a living. They couldn't get the idea…
Why You Need to Get Good… at Being Really Bad
If you’re going to succeed in anything, you have to get really good… at being really bad. In business, learning is the price of admission. You can’t avoid it, but…
