The Hidden Dangers of Mimicking Successful Businesses
Summary What if copying a successful business isn’t the shortcut you think it is? Beneath the surface of those shiny strategies might be hidden failures, experiments, or goals entirely different…
Why My First Black Friday Offer Surprised Me
Every year as Black Friday rolls around, businesses dive headfirst into the frenzy. It’s no longer just a day or a weekend – it’s practically a week-long event. For years,…
Why Your Offer Will Make or Break Your Launch
Since the early days of digital marketing, I’ve been teaching entrepreneurs how to launch everything – from online courses and membership sites to books, physical products, and even artwork. Over…
Giving Away My Secrets in a Book Was the Best Business Move I Made
When it comes to growing a business, writing a book may not be the first idea that comes to mind. After all, how do you capture your valuable expertise without…
How a Wrong Black Friday Offer Could Cost You Big
When it comes to your Black Friday marketing strategy, it’s easy to think, "Let’s just throw together a quick promotion to make some money." But that’s where so many entrepreneurs…