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The Easiest Sale You’ll Ever Make

There’s an unspoken law to having a successful business…  Keeping customers is easy if you take the long view and set things up well from the very first sale. This…

The Evolution of PLF Live™ – One of the Longest-Running Events in the Online Marketing Industry

I was busy working on some copy for my upcoming PLF Live™ when it occurred to me that PLF Live™ might just be the longest-running event in the entire online…

Sales and Selling: A Journey From Discomfort to Mastery

Let's go into into a topic that many tend to shy away from - sales and selling. For a long time, I was far from comfortable with this concept for…

Don’t Ignore These Marketing Fundamentals

I'm in the final stages of fine-tuning a brand-new workshop my team and I are putting together. It's called Countdown To Launch and it promises to be one of the…

Mastering the Art of Enrollment: Transforming Your Business Approach

Let's chat about the art of enrollment in the business world. Think of enrollment as that pivotal moment when you lay your offer on the table – be it for…

The Magic of an Online Business

The Magic of an Online Business Here's what's absolutely amazing about running an online business: you can have a thought, and then, with the tools available to us, you can…