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Forget the Copycats: This is Still Your Proven Launch Formula

I’m sitting here reflecting on something incredible – 19 years of Product Launch Formula®. That’s right. We’re officially stepping into our 20th year. PLF has been a part of so…

Why My Launch Formula Keeps Getting Better After 25 Years

When you do something for 25 years, you pick up a few things along the way. That’s exactly what’s happened with Product Launch Formula®.It’s not only been successful for me,…

When “Not Perfect” is Perfect Enough for Your First Launch

Great leaders aren’t born from titles, they’re built in the trenches. This is certainly true for Dayna Abraham, an educator and parent who built her business with Product Launch Formula®.…

How to Get Comfortable With Selling (Even If You Hate It)

Let’s face it… sales can feel awkward.  Many new entrepreneurs are uncomfortable with the idea of selling. In fact, it’s something I struggled with for years. When I first started…

Forget Perfect – Here’s How To Actually Win In Business

No matter if you’re a beginner or an experienced entrepreneur, one thing holds people back more than anything else – perfectionism.  I’ve coached thousands, and I see it time and…

How to Launch and Scale Your Business in 5 Easy Steps

My first coaching student did a million dollar launch (which was completely amazing), and I probably learned more from him than he did from me. This was an amazing milestone,…