Product Launch Formula

From zero to $100k (with Product Launch Formula)

July 18, 2015 by Jeff Walker 245 Comments

As you know, I love sharing my Product Launch Formula Owners’ stories… and I have an especially awesome one for you today. From no list, no product, no business, and a day job… to a thriving six figure business in less than a year (and still growing!) This took courage to share… please don’t forget […]

Product Launch Success (Weird Parallel Universe)

August 18, 2013 by Jeff Walker 41 Comments

A quick follow up to my last video – which was an update to the “Food Stamps to Six Figures” Case Study… in this one I dig deeper into how John was able to make that incredible transformation in his life and build a successful business (and I share the surprising and weird parallels to […]

Big in Brazil…

June 6, 2013 by Jeff Walker 97 Comments

This is a funny business… you never know who’s going to join your email list, you never know who’s going to buy your product. And once someone buys your product, you never really know where they’re going to take their new skills. And I’ve been lucky to have an entire army of amazing students and […]

Product Launch Case Study – (FuzzyYellowBalls.com)

September 4, 2011 by Jeff Walker 23 Comments

Have you ever wanted to attract top tier celebrities or “big names” to your business? That’s what this Product Launch Case Study is all about, and it’s happening right now… Will Hamilton has a tennis instruction site at FuzzyYellowBalls.com, and he’s used his past product launches to attract the most successful professional doubles team in […]

Where are they from?

March 9, 2011 by Jeff Walker 92 Comments

I remember the first time someone ever bought something from me online. I jumped so high I think I almost punched a hole in the ceiling. First off, I was amazed that someone would actually buy something from me. And equally amazing was the fact that the person was from Switzerland. It was hard to […]

In The Eye Of The Storm

June 22, 2010 by Jeff Walker 15 Comments

Jeff here, reporting from the eye of the hurricane… or at least that’s what my office feels like right now. I’m in the midst of the launch of my Product Launch Formula 3.0 coaching program. The launch is going great – but when you’re in the middle of one of these epic launches… well, things […]