
Why Most Webinars Fail – And How to Get Yours Right
Webinars are one of the most powerful tools to sell your products, build relationships, and deliver massive value. But here's the problem: most webinars fail. I’ve seen it, I’ve lived…
Why Execution Matters More Than the Offer
When it comes to launching a business, the spotlight often falls on the offer. But execution can make or break even the most brilliant offer. In this post, I’ll share…

Is the “Credentials” Myth Stopping You from Becoming a Successful Coach?
When it comes to coaching, many people get stuck believing they need a list of fancy qualifications before they can start. But here’s a surprising fact: in 21 years of…

Forget the Copycats: This is Still Your Proven Launch Formula
I’m sitting here reflecting on something incredible – 19 years of Product Launch Formula®. That’s right. We’re officially stepping into our 20th year. PLF has been a part of so…

Why My Launch Formula Keeps Getting Better After 25 Years
When you do something for 25 years, you pick up a few things along the way. That’s exactly what’s happened with Product Launch Formula®.It’s not only been successful for me,…