How to Create an Offer Your Audience Can’t Refuse
Here’s the link I mentioned… and how you can get my personal help on your next launch or campaign: productlaunchformula.com/acd - - - This week marks 19 years since I…
After 22 Million-Dollar Launches, Here’s What I’m Thinking…
When I think about what got me to 22 consecutive million-dollar launches, it’s not just one thing – it’s a mix of small shifts and big lessons. That’s why, a…
One Thing They Don’t Tell You About Entrepreneurship
Having your own business comes with obvious benefits – like a better lifestyle, a bigger income, and more freedom.But when I look back on when I first started out over…
Behind My Launch: This Keeps Me Up At Night (with Jay Papasan)
If you’ve read The One Thing, you’ll know Jay Papasan has a knack for asking questions that focus on what really matters. That’s why our quick, five-minute conversation is packed…
The Launch Conversation: Are You Tapped In?
When a launch runs into trouble, it’s usually because of a problem with the offer – or a problem with the way the offer is communicated. After 21 consecutive million-dollar…
