Behind The Scenes: Designing My New Launch Campaign
I’ve been up since 5am planning out a new offer. So this is a perfect opportunity to take you behind the scenes and show you how I put together my…
Marketing: The Key to Thriving in Online Business
After two decades of teaching folks how to start and grow an online business, I've learned that mastering marketing is the ultimate tool for keeping your business afloat, especially in…
The Hardest and Easiest Sales You’ll Ever Make
There are two critical sales every entrepreneur makes - the first sale and the next sale(s). The first sale is by far the hardest. That's because you have to overcome…
How I Built This Business (and What It Means For You)
I’m often asked how I grew my business to where I am now. But the truth is they don’t really care about me and my journey. What they really want…
The Power of Two: Copywriting and Positioning in Business
The Question That Got Me Thinking Someone recently asked me a thought-provoking question: "What are the two biggest skills you have intentionally developed that have benefited you the most in…