Tag: creating compelling offers

The Easiest Sale You’ll Ever Make

There’s an unspoken law to having a successful business…  Keeping customers is easy if you take the long view and set things up well from the very first sale. This…

Sales and Selling: A Journey From Discomfort to Mastery

Let's go into into a topic that many tend to shy away from - sales and selling. For a long time, I was far from comfortable with this concept for…

Don’t Ignore These Marketing Fundamentals

I'm in the final stages of fine-tuning a brand-new workshop my team and I are putting together. It's called Countdown To Launch and it promises to be one of the…

Two Questions I Ask Before Every Launch

Marketing used to be a lot more straightforward. Just a few years ago, you could get your customers’ attention and bring them into your world by offering them something for…

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