Back to the drawing board…
It’s the first week of August, which means it’s officially Launch Season for me and my team… we’re gearing up to teach our big annual Launch Masterclass. Last year’s Masterclass…
Band-Aids and Your Business
Ever notice how Band-Aids are kinda magical? Put one on a skinned knee, and you can watch a kid go from meltdown to playground in about 5 seconds flat. The…
if you want to raise your rates… scream
One of my Product Launch Formula owners recently emailed to tell me he’d had his first six-figure launch. His niche? Teaching people to scream. Which sounds like kind of a…
Where The Money’s Hidden
What if it was 15x easier to make the sale? What if you could increase the price you’re selling at by 500%? Here’s how...
Follow the Money
It seems like every couple of years someone’s claiming some marketing channel is “dead” or “over”. So I just read this article in the Wall Street Journal… and they’re talking…
