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What’s Killing Your Sales… and How To Fix It

No matter what you’re selling, your customers need to believe three things before they’ll buy from you… They have to believe in you, your offer, and themselves. And while those…

The Truth About Copying Successful Entrepreneurs

Copying what other successful entrepreneurs are doing might seem like the fast track to success. But tread carefully… You might think you’re “standing on the shoulders of giants”... but you…

Most People Forget This When Creating a Black Friday Offer

Black Friday is one of the biggest buying holidays of the year. It’s no longer just a U.S. phenomenon – it’s gone global. But here’s the thing most people miss:…

Why My First Black Friday Offer Surprised Me

Every year as Black Friday rolls around, businesses dive headfirst into the frenzy. It’s no longer just a day or a weekend – it’s practically a week-long event. For years,…

Why Your Offer Will Make or Break Your Launch

Since the early days of digital marketing, I’ve been teaching entrepreneurs how to launch everything – from online courses and membership sites to books, physical products, and even artwork. Over…

What About All The People Who DON’T Buy From You?

Join me at PLF Live and get your launch DONE 👉https://productlaunchformula.com/PLFLive/ - - - Here’s a question for you… For any given launch or marketing campaign you run, what percentage…