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The Big Idea Behind the Biggest Launches

What’s the difference between a big launch and a REALLY big launch? Usually, the super successful launches have a big “hook” that helps them attract the right people. Here’s what…

The Most Important Lesson

Long ago, when I was first starting out, I learned the most important lesson of my career.  I thought about this recently when I was at an event with some…

Follow the Money

It seems like every couple of years someone’s claiming some marketing channel is “dead” or “over”. So I just read this article in the Wall Street Journal… and they’re talking…

After 10 Years, I Finally Made the Sale

I hosted a $10,000 workshop recently - and I was surprised when a total stranger signed up. Usually the people who buy at that price are clients I’ve known for…

The Hidden Danger of “Traffic Dependency”

When you find a traffic source that works, it's like winning the lottery. But here's the thing: it will also set you up for a MASSIVE fail. Here's why... (and…

Is Email Marketing Dead?

Is email marketing dead? I got that question from a reader after one of my recent videos, and it's not the first time I've heard the question. Here's my answer...…

Launch Quickstart

Launch Quickstart: A FREE four-part training

If you want to start or grow an online business, you need to Launch. Learn how to turn your marketing into a buzz-generating event, attracting people who can’t wait to buy from you – and KEEP buying from you.

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