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This Changed Everything For Me

BE FIRST TO HEAR ABOUT THE 2024 LAUNCH MASTERCLASS! Enter your email address at https://productlaunchformula.com/ - - -  A $1,650 launch may not sound life-changing. But it was for me……

Inside My Next Launch: Here’s What I’m Thinking…

I'm in the middle of prepping what I hope will be my 22nd consecutive million-dollar launch. It feels surreal typing that. Especially when I think back to my first $1,650…

Course vs. Event: Which Wins?

PLF LIVE EARLY BIRD TICKETS: https://productlaunchformula.com/PLFLive2024/ (Early bird price ends on Friday, June 7th, 2024) - - - -  If you hear me talk about PLF Live over the next…

A Simple 2-Step Process to Sell High-Ticket Offers

I shot this video almost 10 years ago, and it’s never been more true. If you want to fill a small, high-ticket offer – whether it’s a workshop, seminar, or…

Could Renaming Your Offer Improve Sales?

A member of my mastermind asked a question many entrepreneurs ask when they have a long-running offer:  “Could renaming my product keep it fresh and help attract more customers?” I…

A Different Way to Think About Selling

If you want to create an impact in your customers' lives, you owe it to them to get good at selling. If that feels like too much of a mental…