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Backstage with the Rolling Stones (and Lessons Learned!)

I've been a huge fan of the Rolling Stones for most of my life... so when I got an invite for a private backstage tour (plus VIP status), I couldn't…

How To Be An Overnight Success

You’ve heard about the classic “overnight success”... it makes for a great story, and this is a story of $10 million in success. But we all know there really is…

The Crazy Plan to Pay For My Kids Education

My daughter just graduated from college ... so I was thinking about this crazy plan I had 19 years ago to pay for her college education. The funny thing is,…

Better Marketing Through Stories (with Sean Platt)

Here's what writing five million words and 50 books will teach you about how to use stories in your marketing... Please leave a comment and let me know what you…

How Long Should Your Videos Be?

How long should your videos be? What's too long or too short? That's what this video is all about - and to answer this question I went back to some…

Email vs. Social Media (Not An Epic Rap Battle)

Sometimes when you're in a big launch, you get to see where the marketing power really lies. This time we're talking about email vs. Facebook advertising... The product I mentioned…