The Key to Successful Marketing Channe ls Hidden in Storytelling
Back in the days, I had an incredible conversation with Sean Platt at a mastermind event. Sean is the co-author of "Write. Publish. Repeat," a must-read book on building a…
Follow the Money
It seems like every couple of years someone’s claiming some marketing channel is “dead” or “over”. So I just read this article in the Wall Street Journal… and they’re talking…
Lessons From 3 Weeks Without Technology
What would your ideal work life look like? Mine includes the ability to be completely offline for long stretches of time. I just spent three weeks on a raft trip,…
Email vs. Social Media (Not An Epic Rap Battle)
Sometimes when you're in a big launch, you get to see where the marketing power really lies. This time we're talking about email vs. Facebook advertising... The product I mentioned…