Product Launch Formula Case Study: The Yarn Store Launch
Can you use Product Launch Formula to do an online launch for a bricks-and-mortar yarn store? That's exactly what Shelley Brander did... with pretty spectacular results! Check out this new…
Take a Sneak Peak Behind Our Curtain
This one's a little different... it's a bit of a peek behind-the-curtain (almost a preview) as I get ready to head into one of my big launches. Check it out:…
From zero to $100k (with Product Launch Formula)
As you know, I love sharing my Product Launch Formula Owners' stories… and I have an especially awesome one for you today. From no list, no product, no business, and…
Innovation vs. Marketing Suicide
Innovation vs. Marketing Suicide People often assume that the greatest entrepreneurs are those who invent and bring to market something entirely new that’s never existed before. So a lot of…
Backstage with the Rolling Stones (and Lessons Learned!)
I've been a huge fan of the Rolling Stones for most of my life... so when I got an invite for a private backstage tour (plus VIP status), I couldn't…
