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Behind The Scenes: Designing My New Launch Campaign

I’ve been up since 5am planning out a new offer. So this is a perfect opportunity to take you behind the scenes and show you how I put together my…

How to Win at Content

There’s just no way around it – when you’re in this business, you have to put out video content. And in the beginning, that can feel pretty uncomfortable. Well, get…

How To “Failure-Proof” Yourself

There’s a reason successful entrepreneurs are really into personal development…  When you’re in the business of creating something great in the world – and solving problems for other people –…

Could Renaming Your Offer Improve Sales?

A member of my mastermind asked a question many entrepreneurs ask when they have a long-running offer:  “Could renaming my product keep it fresh and help attract more customers?” I…

Is Perfectionism Holding You Back?

“I just need to find the best membership platform, then I’ll be ready…” “When I finally choose between Montserrat and Garamond for my squeeze page, then I’ll be ready…” Many…

Make Your Success Inevitable

When I started my business, I wrote down some of the biggest, wildest goals I could imagine. And even though they felt like pipedreams, I achieved them all in a…