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The Old-School “Newspaper Ad” Approach (That Still Works!)

The key to great marketing isn’t found in the latest hack. But you’ll probably find it in a newspaper from the 1930s… You see, even though media has changed, the…

To Survive In Business, You Need to Master This

Years ago, you could build a successful business by showing up online and being good at what you do. But today, when the competition is heating up and customers are…

The Easiest Sale You’ll Ever Make

There’s an unspoken law to having a successful business…  Keeping customers is easy if you take the long view and set things up well from the very first sale. This…

Two of the Most Valuable Skills I’ve Ever Learned

“What are the top two skills you’ve intentionally developed that have benefited you most?” It’s a great question, and I had a hard time narrowing down the list. But two…

What AI Won’t Do For You (Good, Bad, Ugly)

Here’s the good, the bad, and the ugly about AI and online business (as of right now)…  The bad: I just saw this article where someone used ChapGPT to create…

Sales and Selling: A Journey From Discomfort to Mastery

Let's go into into a topic that many tend to shy away from - sales and selling. For a long time, I was far from comfortable with this concept for…