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Does Marketing Matter?

So as you might have seen, I recently wrapped up my big annual launch for Product Launch Formula. It was absolutely epic in every sense — we had almost a…

Reframe: How To Instantly Level Up Your Game

Here's how to level up your game by reframing your thought patterns... this is an essential tool for all entrepreneurs. Please leave a comment below and tell me what you…

Product Launch Formula Case Study: The Yarn Store Launch

Can you use Product Launch Formula to do an online launch for a bricks-and-mortar yarn store? That's exactly what Shelley Brander did... with pretty spectacular results! Check out this new…

Take a Sneak Peak Behind Our Curtain

This one's a little different... it's a bit of a peek behind-the-curtain (almost a preview) as I get ready to head into one of my big launches. Check it out:…

From zero to $100k (with Product Launch Formula)

As you know, I love sharing my Product Launch Formula Owners' stories… and I have an especially awesome one for you today. From no list, no product, no business, and…

Innovation vs. Marketing Suicide

Innovation vs. Marketing Suicide People often assume that the greatest entrepreneurs are those who invent and bring to market something entirely new that’s never existed before. So a lot of…