Is Email Marketing Dead?
Any time I talk about using email to reach and retain customers, someone inevitably asks: But Jeff, isn’t email marketing dead? Isn’t it all about social media now? Given my…
More Than Just A Big Idea…
There’s a launch coming up that I’m super excited about… and it’s not even mine! :-) The “big idea” behind this launch goes way beyond just a marketing hook -…
How To Sell Without Selling Your Soul
I recently met a man who was a Commander in the Navy SEALs for 20 years. This SEAL had just published a book, and he asked me this question: "Jeff,…
Using Surveys To Read Your Clients Minds
In my last video, we talked about how to find out what your prospects and clients want to buy - and I got some great questions on in the comments…
How To Be Relaxed (and Make An Impact) On Your Videos
I'm always getting questions about our videos - what camera we use, what's our setup, what software, etc., etc. - so here's the answer to one of the more important…