All Blog Posts
The Official Unboxing: Launch (The Book)
This was a behind-the-scenes surprise - I was right in the middle of a team meeting when the first copies of my book were delivered. It was the first time…
Outrageous Goals (and Exceeding Them)
About a week ago I started the pre-sales for my new book... I had a huge goal, and I exceeded it in just a few days. Here's the lessons I…
Product Launch Behind-the-Scenes
What is it REALLY like behind-the-scenes of a big product launch? I took a few minutes away from my book launch to shoot this video for you. (And yes, the…
The Real Reason I Wrote A Book (+ BOOK UPDATE)
The reaction to the blog post about my book FINALLY being done was AMAZING. There were over 170 comments, and it was fun reading so many peoples' thoughts and ideas.…
Is Email Marketing Dead?
Any time I talk about using email to reach and retain customers, someone inevitably asks: But Jeff, isn’t email marketing dead? Isn’t it all about social media now? Given my…
My Book Is FINALLY Done! (Behind the Scenes)
It's finally done!! I just sent my BOOK MANUSCRIPT for LAUNCH off to my publisher. It's literally been YEARS in the making - and now it's DONE. I'm excited, I'm celebrating…
More Than Just A Big Idea…
There’s a launch coming up that I’m super excited about… and it’s not even mine! :-) The “big idea” behind this launch goes way beyond just a marketing hook -…
How To Sell Without Selling Your Soul
I recently met a man who was a Commander in the Navy SEALs for 20 years. This SEAL had just published a book, and he asked me this question: "Jeff,…
The #1 Rule For Building Your Online Business
Here's my #1 rule for Internet success... and this is one I obsess over. This is the one that gives you a license to print money. Follow this rule, and…
