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AI: 3 Things You Need to Know

Blogs. Google. Social. Mobile.  I remember when all of these started. They were big.  Yet they all pale in comparison to AI. And if you have an online business (or…

When You Focus on Mastery…

So there’s a rather painful ritual I subject myself to before every PLF LiveTM… Watching myself on video isn’t one of my favorite ways to spend my time. But I…

The Evolution of PLF Live™ – One of the Longest-Running Events in the Online Marketing Industry

I was busy working on some copy for my upcoming PLF Live™ when it occurred to me that PLF Live™ might just be the longest-running event in the entire online…

Your Marketing Matters (Maybe More Than You Think)

If you really want to create an impact in your customers' lives, you owe it to them to get good at selling. If that feels like a mental leap, think…

Sales and Selling: A Journey From Discomfort to Mastery

Let's go into into a topic that many tend to shy away from - sales and selling. For a long time, I was far from comfortable with this concept for…

The Benefits of Bootstrapping

Sometimes, even when you’re successful as an entrepreneur, it can still feel like you don’t have a legit, “grown up” business.  You know you have a great product or service……

My Unexpected Journey with Venture Capitalists

I'd like to share with you a unique experience I had - a meeting with a group of venture capitalists during a retreat. As it turns out, this retreat was…

Don’t Ignore These Marketing Fundamentals

I'm in the final stages of fine-tuning a brand-new workshop my team and I are putting together. It's called Countdown To Launch and it promises to be one of the…

Entrepreneurship = Security (Here’s Why)

What a ride this decade has been already.  A pandemic, a war, surging inflation, bank failures… there’s a lot of turmoil in the world, and it just seems to keep…

Two Questions I Ask Before Every Launch

Marketing used to be a lot more straightforward. Just a few years ago, you could get your customers’ attention and bring them into your world by offering them something for…