Marketing: The Key to Thriving in Online Business
After two decades of teaching folks how to start and grow an online business, I've learned that mastering marketing is the ultimate tool for keeping your business afloat, especially in…
Mastering Copywriting and Positioning: Key Skills for Career and Life Success
Tony College recently threw a question my way that really got me thinking. He was curious about the top skills I've focused on developing that have truly made a difference…
The Power of Two: Copywriting and Positioning in Business
The Question That Got Me Thinking Someone recently asked me a thought-provoking question: "What are the two biggest skills you have intentionally developed that have benefited you the most in…
A Key Takeaway from My “AI-enabled” PLF Live™
I just spent three days last week at PLF Live™ showing folks how to use AI to make their marketing lives easier. And one big takeaway that emerged is understanding…
The 15th PLF Live™: A Celebration of Humanity and Harnessing the Power of AI
Sustaining Energy and Passion After Years I've just wrapped up my 15th PLF Live™. It's been a phenomenal journey so far, but the question I always get asked at the…
